OROUBA FOOD PRODUCTS

Orouba Agrifood Processing Co. is probably the most modern manufacturer in Egypt's food industry.
The company was founded in 1998 with a vision to produce and distribute frozen food products for the retail and food-service-sector. $20 million was invested in building our state-of-the-art factory and cold stores which is ISO9002 certified by German TUV body.

In its 1st 2 years of operation ,the company steadily built its domestic sales and exports, primarily the result of innovative merchandising and TQM programs implemented throughout the last two quarters of 1999. As a result, exports increased by 38% during the first half of 2000.

Orouba continually strives to implement its strategic plan, designed to create competitive advantages in the marketplace. As each specific goal is achieved, the result is reflected in improvement in the customer services, operating structure and corporate image.